Social Media ROI Tracking for Small Businesses
For small business owners, social media can feel like both a blessing and a challenge. It’s an affordable way to reach customers, build brand awareness, and drive sales. But many owners struggle with one big question: Is all this effort really paying off? That’s where understanding and tracking small business social media ROI comes in. […]
Local Citation Building for Missouri Businesses
For business owners in Missouri, competing in today’s digital marketplace means more than just having a website or a Facebook page. To show up in Google Maps, local searches, and online directories, businesses need accurate and consistent visibility across the web. This is where local business citations come into play. At 99 Creatives, we help […]
Cross-Platform Social Media Strategy Integration
For business owners entering the world of digital marketing, social media is one of the most powerful tools available. Platforms like Facebook, Instagram, LinkedIn, TikTok, and X (formerly Twitter) connect brands directly with their audiences, creating opportunities to increase visibility, generate leads, and build customer loyalty. But many business owners make the mistake of treating […]
Google My Business Optimization for Local Visibility
For small and mid-sized businesses, being visible online is not optional—it is essential. Customers are constantly searching for products and services nearby, and their first stop is often Google. That is why Google My Business optimization has become one of the most important steps a company can take to grow its local presence. If your […]
Small Business Social Media Strategy On A Budget
Running a small business is a challenge in itself. You manage operations, handle customers, oversee finances, and then on top of that, you are expected to have a social media presence that looks polished and professional. For many business owners, the question is not whether social media is necessary, but how to approach it without […]
Quality Score Improvement: Mastering Ad Relevance Optimization for Smarter Ad Spend
When it comes to running profitable PPC campaigns, many business owners focus on ad budgets, keywords, or click-through rates. But there’s one metric that quietly controls your campaign’s cost, reach, and performance across Google Ads: Quality Score. And the most important component of improving your Quality Score? Ad relevance optimization. At 99 Creatives, we’ve helped […]
Website Migration SEO: The Importance Of Site Transition Planning
When a business decides to update or migrate its website, the technical tasks—like server changes, design overhauls, or new platforms—can feel like the top priority. But one critical aspect often gets overlooked: SEO. If you don’t have a clear site transition planning strategy in place, your shiny new website could take a serious hit in […]
Bidding on Brand Names: A Complete Guide to Branded PPC Campaigns
When you launch a pay-per-click (PPC) advertising strategy, your first instinct may be to focus on generic keywords related to your industry or products. But one of the most powerful and often underutilized strategies is bidding on your own brand name. Known as branded PPC campaigns, this approach allows you to control your brand’s presence […]
Content Gap Analysis: Unlocking Growth with Content Opportunity Research
In today’s digital-first marketplace, businesses thrive or struggle based on their online visibility. Whether you’re a small local shop or a growing enterprise, your ability to reach customers often depends on your content strategy. Yet many businesses invest in blogs, social media, or paid ads without understanding what their audience is truly searching for—and where […]
Search Intent Matching: Optimizing Your Content for What Your Audience Really Wants
Search intent matching is the process of aligning your digital content with the specific reasons people are searching online. In other words, it is making sure your website pages, blogs, and ads reflect what your customers are actually trying to accomplish when they type in a search query. It is not just about ranking high […]